SEVENFRIDAY发布T1/02限量表款支持Micah's Voice

SEVENFRIDAY发布T1/02限量表款支持Micah's Voice

Boyz II Men成员Shawn Stockman因为自己的双胞胎儿子Micah被诊断出患上自闭症,深深感受到父母所需要承担的压力,因此在2013年与妻子在2013年成立Micah's Voice非营利组织。SEVENFRIDAY了解Micah's Voice的成立目的后,在2015年发布P3/01限量款,协助组织筹募资金。今年,双方再次携手,希望能帮助更多自闭症患者家庭走出困境。马来西亚Red Army Watches特别安排了Zoom视讯访问,让我与Shawn Stockman和SEVENFRIDAY创办人Daniel Niederer隔空聊聊双方的合作。

SevenFriday Limited Edition To Aid Autism Charity

SevenFriday Limited Edition To Aid Autism Charity

It is always heartening to report about watch brands who do their bit for charity. SevenFriday, for one, is a staunch advocate of raising aid and awareness for families who have children with autism. In 2014, SevenFriday helped raise £100,000 to build an outdoor play area for the kids in Laos. In 2015, at the request of singer Shawn Stockman of Boyz II Men fame, the brand created a 99-piece limited edition P3/01, raising US$100,000 with all sales proceeds going to the charity, Micah’s Voice, a children’s charity for autism awareness.
SEVENFRIDAY P1C/04 Caipi 夏日消暑透心凉

SEVENFRIDAY P1C/04 Caipi 夏日消暑透心凉

SEVENFRIDAY又捎来一款P系列表款— P1C/04 Caipi,清新的白色色调和青柠色调组合,充满了夏日的气息。SEVENFRIDAY就是希望你能好好享受夏日的美好时光。

5 Riveting Raya Timepieces from Red Army Watches

5 Riveting Raya Timepieces from Red Army Watches

Hari Raya is here and Red Army Watches has curated a special selection of 5 Riveting Raya Timepieces for all budgets and all styles as fantastic gifts for the coming holidays.
SevenFriday P3C/04 Red Carbon has you seeing red in a good way

SevenFriday P3C/04 Red Carbon has you seeing red in a good way

"To make the P3C/04 Red Carbon truly unique, SevenFriday have embellished it with a red line made of glass fiber resin across the bezel, vivid red printed relief highlights and a stamped pattern on the dial and a beautiful calf skin leather strap inlaid with red seat belt nylon with the SevenFriday logo emblazoned on the side."
A Time of Empowerment

A Time of Empowerment

"For centuries, the active roles within the watch industry have been dominated by men, cultivated an uneven playing field in the process. Along the way, it created an industry narrative whereby women’s watches are typically gifted from their men. More recently, however, brands have come to realize the potential of marketing their products direct to the female half of the world’s population."

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