Time is relative, as profoundly echoed by William Shakespeare in his work titled "As You Like It".
For many, 90 years is a long time, but for Montres Choisi, time is but a fleeting moment, having supplied military watches for the army during World War II, to surviving the quartz revolution, to today’s revivial of the mechanical watches.
Since 1929, Montres Choisi has been the faithful guardian of traditional Swiss watchmaking craftsmanship. In 2019 the brand celebrated its 90th anniversary, marking the occasion with a limited edition dive watch as a timely tribute to Montres Choisi’s tradition of producing professional dive watches since the 1960s.
The new watch, dubbed the SEA-SONIC, features a 1960s vintage hand-winding movement caliber known as AS1950/51. These stockpile of vintage movements have been faithfully preserved in the company’s safe, and now lovingly restored and encased to become a limited edition collection of 90 pieces.
The SEA-SONIC is loaded with vintage cues, with its iconic cushion-shaped case topped with a rotating stainless steel bezel. Its markers are ink-filled, reminiscence of the 60s dive watches.
The case is 42mm across and water resistant to 200m, thanks to the updated screw-down crown as well as a thick box-style sapphire crystal, mirroring the design codes of vintage dive watches with domed Perspex glass. The lugs are gently curved to retain the overall elegance of this timepiece. The
fumé dial comes with applied indexes adorned with radium-coloured lume, matched with the detailed-finished luminous hands.
The SEA-SONIC dive watch is indeed a pure expression of how a classic dive watch should be.
About Choisi Suisse
Montres Choisi story begins in 1929 with the founding of a family business in Bienne, the heart of watchmaking in Switzerland. The company produced numerous mechanical timepieces under its own label "CHOISI SUISSE ", accepting only perfection and manufactured watches of the highest quality. The company also developed rapidly and earned an excellent reputation of being a 3rd party manufacture for the assembly of watches and development of movement complications such as chronographs, watches with moon phases etc., many of which were supplied to leading Swiss brands for the creation of their own timepieces.
In 2013 under a new ownership, Montres Choisi reintroduced the art of fine watchmaking with designs that encapsulate the enduring classics from the bygone era. With this rebirth, Montres Choisi is able to continue its fine tradition of producing quality Swiss made timepieces at a price point that is accepted by the masses.
Case size: 42mm
Case material: Stainless steel
Case back: Solid Stainless steel Back
Movement type: Manual winding
Movement no.: Vintage caliber Circa 1960s A.Shild 1950/51
Power reserve: Approx 45hrs
Dial: Fume dial
Glass: Sapphire crystal
Features: Uni-Directional Bezel Graduated For Diving, Date
Water resistance: 200m
Strap type: Leather nato
Strap material: Calf
Buckle: Folding Clasp
Warranty: 1 year
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