Paying Homage to Clean Industries
As a nod to clean industries, the S1/01 brings industrial essence into clear focus.
With recycling emerging as a result of industrial design, the recyclable number 7 transparent animation ring reveals the conscious construction.
The translucent nylon allows the stainless steel body and fixing screws to be seen for the first time.
The interface is stripped back to show the complete engine and the hands have been designed with metallic blue and Super-Luminova® for optimal visibility.
The S1/01 is the first SEVENFRIDAY with a see-through animation ring. This additional glimpse afforded into the insides of the watch adds on to the appeal of the visual complications apparent on the dial.
All SEVENFRIDAY watches come with an NFC chip for authentication purposes via the SEVENFRIDAY Android app or at authorised dealers.
NOTE: We reserve the right to refuse orders for countries where a SEVENFRIDAY distributor is present.
About SEVENFRIDAY
SEVENFRIDAY is a global lifestyle brand that creates industrial inspired watches, eyewear, apparel and accessories for individuals around the world who live everyday like it’s Friday.
Pushing and challenging the norms within the industry according to our own beliefs, dreams and experiences, SEVENFRIDAY is a life attitude.
‘Show me, don’t tell me’ is the brand’s tagline with a focus on the emotional instead of rational; action instead of words; creativity instead of unquestioned standards.
Join the community and share the #liveSEVENFRIDAY attitude!
