SEVENFRIDAY PE-Series: Retro-Futurism Meets Industrial Design
SEVENFRIDAY has never been one to follow the rules, and with the PE-Series, the brand takes a bold leap forward, blending retro-futuristic aesthetics with industrial design. Inspired by the raw beauty of brutalist architecture and mechanical precision, these timepieces introduce a striking new take on what a modern watch should be.
Industrial Elegance Meets Cutting-Edge Functionality
The PE-Series captures the essence of industrial design with its multi-layered dial, exposed mechanical elements, and a unique combination of hands and rotating discs. The dial’s central spinning disk—reminiscent of a hard drive in motion—creates a hypnotic effect, while the use of rhodium, gunmetal, and stainless steel reinforces the collection’s rugged yet refined character. Brushed and polished finishes further enhance its bold, contemporary appeal.
But SEVENFRIDAY doesn’t stop at aesthetics. The PE-Series is built for daily wear, featuring automatic movement, water resistance, and an NFC chip for seamless connectivity with the SEVENFRIDAY App. This added layer of technology sets the PE-Series apart, bringing a modern twist to classic watchmaking.
A Choice Between Classic and Contemporary
The collection offers two variations:
- PE1/01 – Fitted with a smooth calf leather strap, perfect for those who appreciate a classic yet edgy style.
- PE1/01 M – Comes with a sleek Milanese bracelet, adding a contemporary, industrial-inspired touch to the timepiece.
Both options stay true to SEVENFRIDAY’s daring design language, offering a watch that’s more than just an accessory—it’s a statement.
For those who love innovation, mechanical artistry, and a fearless sense of style, the SEVENFRIDAY PE-Series is ready to redefine your wrist game.
Whichever you choose, the SEVENFRIDAY PE-Series is more than just a watch—it’s an attitude.
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