The SEVENFRIDAY PS2/03 “BC” blends bold industrial design with refined black ceramic elegance. Featuring a distinctive squircle case, layered mechanical dial, and automatic movement, this statement watch transitions effortlessly from street style to black-tie occasions.

Wear your Happy Some days, joy feels like a choice. Happiness isn’t about pretending challenges don’t exist—it’s about rising above them with a lighter spirit. When you’re in that headspace, stress softens, creativity flows more...

Celebrate Malaysia Day in Style 🇲🇾 | Free Special Edition Riley Bear with any SEVENFRIDAY purchase of RM5,000 & above | 1 Aug – 16 Sept 2025 | While stocks last. Exclusively at RAW Malaysia

Make Mother’s Day unforgettable with these exceptional watches from Red Army Watches Malaysia. Mother’s Day is more than a date on the calendar—it’s a moment to honor the women who shaped our lives with strength,...

Swiss lifestyle brand Sevenfriday continues to redefine the watchmaking landscape with the introduction of the PE2/01, a striking new model within its ME- and PE-Series collections. The PE2/01 marks a refined evolution of the brand's...

SEVENFRIDAY continues to push boundaries with the PE-Series, a collection that redefines modern watch design with a striking retro-futuristic aesthetic. Inspired by industrial elements and streamlined forms, these timepieces offer a unique blend of mechanical...

IMAGINE A CROSS BETWEEN FUTURISTC DESIGN AND ITALIAN ELEGANCE… The M-EVOlution is upon us. Ten years ago, SEVENFRIDAY surprised the industry with the launch of the Mseries. Now, The M-EVO strikes the perfect balance between...

What is it that inspires our designer and how does a watch like the M-Series evolve? 

Barely a year after entering the Swiss watch scene (and did our “little” creations make a splash then) SEVENFRIDAY’s resident boffin decided a mere 12 months later to strike again, and make a splash, a...