What is it that inspires our designer and how does a watch like the M-Series evolve? 

Barely a year after entering the Swiss watch scene (and did our “little” creations make a splash then) SEVENFRIDAY’s resident boffin decided a mere 12 months later to strike again, and make a splash, a...

In the spirit of Brigitte Bardot's iconic song and the nostalgia of sun-soaked summer memories, SEVENFRIDAY presents the T1/09 Beach Club watch. With its vibrant colors and cheerful design, this timepiece encapsulates the essence of...

SEVENFRIDAY draws inspiration from design movements that have stood the test of time. One of these is the Bauhaus design movement, which originated in Germany in the early 1920s. Bauhaus design is characterized by simple...

Are you ready to embark on an intergalactic adventure? Then look no further than the Sevenfriday M3/07 Spaceship, the ultimate timepiece for budding Starjockeys. With its utilitarian design and menacing style, the M3/07 Spaceship oozes...

Shake off the shadow of the pandemic and enter the light with the SevenFriday T-Tiger! Made specifically to celebrate the Year of the Water Tiger as well as to signify the upcoming wonderful times ahead. 

CAIPI, [kajpiˈ], adj. origin SF, meaning HAVING FUN UNDER THE SUN The latest iteration from SEVENFRIDAY is perfectly timed to make the most of the summer excitement. Why? Because the SEVENFRIDAY P1C/04 Caipi is refreshingly...

What’s blue, white and black, all in a package of bold, sporty fun? It’s the all new SevenFriday PC3/08! The watch immediately strikes and strikes hard with its white animation ring contrasting against the bezel with...

After seeing Red, after feeling frosty White, we now urge you to take your vitamin C! And that vitamin C can only be found in SEVENFRIDAY's new Orange Carbon.